Konica Minolta Gator Bowl Nears Sell Out

New Konica Minolta Ad Campaign Will Debut During New Year's Day Game

New Konica Minolta Ad Campaign Will Debut During New Year's Day Game


Ramsey, N.J. and Jacksonville, Fla. – December 30, 2008 – Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta), a leader in advanced imaging and networking technologies for the desktop to the print shop, is proud to announce that the 64th Annual Konica Minolta Gator Bowl is nearly sold out at the 65,000-seat Jacksonville Municipal Stadium. For the first time in the history of the Gator Bowl Classic, fans from each of the 50 United States, as well as Canada, have purchased tickets to attend the game on New Year’s Day.

Despite these difficult economic times and a slow down in attendance at other sporting events, attendance for the 2009 Konica Minolta Gator Bowl is healthier than ever. Due to the combination of the Gator Bowl Classic’s prominence among college bowl games and the great match-up between Nebraska and Clemson, Jacksonville Municipal Stadium will be filled with college football fans excited to watch one of the more compelling matchups this bowl season.

“We are ecstatic to see that college football fans will be traveling to Jacksonville to see Nebraska and Clemson face off in the Konica Minolta Gator Bowl, despite the tough economy,” said Kevin Kern, vice president, marketing, Konica Minolta Business Solutions U.S.A., Inc. “We are also impressed to hear for the first time in the history of the Gator Bowl Classic that fans from all 50 states will be represented in the stands, which shows the continued growth of and excitement around the Konica Minolta Gator Bowl.”

One of the More Compelling Bowl Matchups
The Konica Minolta Gator Bowl will mark the first Bowl appearance as head coach for both Nebraska Head Coach Bo Pelini and Clemson Head Coach Dabo Swinney. It will also be the first time the Nebraska Cornhuskers and the Clemson Tigers have played since the 1982 Orange Bowl, in which Clemson won 22-15 to secure its only national championship.

The Clemson Tigers, the Atlantic Coast Conference representative, has a 7-5 record entering the Konica Minolta Gator Bowl and has won four of its last five games. This will be Clemson’s ninth appearance in the Gator Bowl Classic, more than any other school, but its first appearance since the 2001 contest when the Tigers lost to Virginia Tech, 41-20. Clemson has a 4-4 overall record in the Konica Minolta Gator Bowl.

Clemson is a team that has a veteran group of offensive skill position players. The Tigers have a 3,800-yard rusher (James Davis), a 2,000-yard rusher (C.J. Spiller), a 2,600-yard receiver (Aaron Kelly), and two more 1,000-yard receivers to go with a 5,000-yard quarterback (Cullen Harper). Safety Michael Hamlin – the only ACC player with at least 90 tackles and six interceptions this year – leads a defense that finished 10th in the nation and first in the ACC in scoring defense, allowing just 16.6 points per game.

The Nebraska Cornhuskers, the Big 12 Conference representative, finished their regular season on a three-game winning streak and an overall record of 8-4. This historic matchup will mark their first appearance in the Gator Bowl Classic.

Led by QB Joe Ganz, WR Nate Swift and RB Roy Helu Jr., the Cornhuskers are one of the nation’s most balanced teams in play selection, having run the ball 451 times while attempting 397 passes. Nebraska ranks 14th nationally in passing offense, 12th in total offense and 18th in scoring offense. While Ndamukong Suh may be providing the headlines from the defensive line, the production of the defensive unit as a whole has been outstanding. The Husker defense ranks as one of the nation’s most improved units in 2008 as they featured a 115-yard per game improvement from 2007, the fifth-best improvement nationally.

"Nebraska and Clemson are truly among the greatest of football traditions in the nation,” said Gator Bowl Chairman Brian Goin. “The Cornhuskers and Tigers have had exciting seasons and we are looking forward to a truly great Bowl match up in Jacksonville on New Year’s Day.”

The 64th Annual Konica Minolta Gator Bowl will be played on January 1, 2009 at 1.00p EST in the Jacksonville Municipal Stadium, and will be televised by CBS Sports. Tickets and Bowl information are available online at www.gatorbowl.com.

New Konica Minolta Ad Campaign Launched
During the game, Konica Minolta will launch a new television ad campaign, which focuses on delivering a reliable, trustworthy solution that exceeds customers’ copier product and service needs. The two-spot campaign will debut during the Gator Bowl Classic, and will appear during additional sports programming throughout 2009.

Featuring a new slogan, Count on Konica Minolta, viewers will come to know personalities Bev and Milt, who quickly learn the value of Konica Minolta’s award-winning line of MFPs and printers and come to rely on the certainty and trustworthiness that comes from a trusted partnership with Konica Minolta.

Konica Minolta Gator Bowl Activates FTP Site for Media
The Konica Minolta Gator Bowl is offering access to an FTP site for media to download broadcast quality video and print quality photography of Clemson and Nebraska players and all game-related events through Thursday, January 1, 2009.

The FTP site can be accessed at ftp://72.15.210.213, and will be updated daily no later than 9.00p EST each day. If you would like to receive daily reminders including up to date information from the two team schedules, please forward your email address to Cheri O’Neill at the Gator Bowl Association at cheri@gatorbowl.com.

About Konica Minolta
Konica Minolta Business Solutions U.S.A., Inc. is a leader in advanced imaging and networking technologies for the desktop to the print shop. In 2008, Konica Minolta was recognized as the #1 Brand for Customer Loyalty in the MFP OfficeCopier Market by Brand Keys. For more information, please visit www.kmbs.konicaminolta.us.

About The Gator Bowl Classic
The Gator Bowl Association is a 501(c) 3 not-for profit organization whose mission is to provide Northeast Florida with the very best in college athletics and related activities in order to maximize positive impact on the area’s economy, national image and community pride. Its primary charitable activities are focused on education and youth in the North Florida area. For more informationon the Association, please visit www.gatorbowl.com.

Konica Minolta Contact
Nicole Czarnecki
Lois Paul & Partners
781.782.5762
Nicole_Czarnecki@lpp.com

Gator Bowl Association Contact
Cheri O’Neill
Gator Bowl Association
904.798.1700
cheri@gatorbowl.com

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Konica Minolta is a trademark of Konica Minolta Holdings, Inc. All other trademarks mentioned in this document are the property of their respective owners.