Konica Minolta Receives 2009 BERTL Readers' Choice Awards for Outstanding Color Range and Color Quality

The Market Has Spoken - End Users and Resellers Recognize Excellence of Color Product Lines


The Market Has Spoken - End Users and Resellers Recognize Excellence of Color Product Lines

Ramsey, N.J. - May 5, 2009 - Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta), a leading provider of advanced imaging and networking technologies for the desktop to the print shop, today announced that BERTL® Inc. has named Konica Minolta a 2009 BERTL Readers' Choice Award winner in two key color areas.  Earning awards for Color Range and Color Quality in Segments 1-3, 11-45 pages per minute (ppm) Division, Konica Minolta's line of color printers and multifunctional products (MFPs - print, copy, fax, and scan all in one system) are recognized for their overall excellence.

For the fifth year, BERTL conducted a global, industry-wide survey covering all major manufacturers' copier, printer and MFP performances.  BERTL asked its readers to relate their opinions about how different manufacturers handle key issues such as ease of use, reliability, image quality and training.  Responses were received from corporate executives, enterprise buyers, technical professionals, resellers and end users in more than 90 countries.  Konica Minolta was awarded 2009 Readers' Choice recognition in the following key categories:

Reader's Choice Award: Color Range, Segments 1-3 (4th Year Winner)
When considering pages per minute, features and options, Konica Minolta earned the highest rating for its Color Range this year.  Color is a diverse, fast moving and aggressively fought-over market where resellers vie for lucrative after-sales market sales, placing everything from desktop printers and workgroup MFPs through to pre-press proofing solutions and production megaliths.  Respondents were asked to explain how they view the color range of products for each manufacturer, with Konica Minolta earning the highest rating for its Color Range.

Reader's Choice Award: Color Quality, Segments, 1-3
A print job can reflect back on the user, so output quality is an important attribute.  Konica Minolta's high rating for Color Quality reflects well on what they hold important.  With color continuing to gain momentum worldwide, the Color Quality has become increasingly important to users.  BERTL surveyed its readers to determine how they view each manufacturer's overall ability to deliver high-quality color output.  Konica Minolta continues its excellence in this area and is recognized with an award this year.

"BERTL is pleased that our large membership base is so proactive when it comes to responding to our surveys," said Margie Davis, BERTL Managing Director.  "The Readers' Choice awards that Konica Minolta received are verification that this manufacturer's commitment to reliability, color range and quality are noticed in the End-user and Reseller communities."

"Konica Minolta is honored to receive BERTL's Readers' Choice Awards for Range of Color and Color Quality," said Kevin Kern, Vice President, Marketing, Konica Minolta Business Solutions U.S.A., Inc.  "These key awards represent our ongoing, strong commitment to our End User and Reseller communities, which drives our product innovation, and allows our customers to count on Konica Minolta for all of their color imaging needs."

About Konica Minolta
Konica Minolta Business Solutions U.S.A., Inc. is a leader in advanced imaging and networking technologies for the desktop to the print shop.  For the second consecutive year, Konica Minolta was recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys.  For more information, please visit www.CountOnKonicaMinolta.us
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About BERTL
BERTL® Inc. is a leading source for objective, independent product evaluation reports and comparative analyses on digital imaging devices and workflow solutions.  BERTL's evaluation reports, customer satisfaction research, awards and product ratings are undertaken entirely at BERTL's expense for the benefit of its international subscriber base.

At all times, BERTL's primary focus is the end user.  Covering all major digital imaging manufacturers, BERTL publishes the world's most extensive Web site of evaluation reports, comparisons data, vertical market research, news and more on copiers, printers, MFPs, production and workgroup scanners, fax machines, color and production equipment and wide format devices. BERTL reports, research and other industry informative services are available in a range of specialized subscription services. To learn more about BERTL, visit www.BERTL.com, or telephone +1 973.882.0200.

Konica Minolta Corporate Contact
James Norberto
Konica Minolta Business Solutions U.S.A., Inc.
+1 201.825.4000
PR@kmbs.konicaminolta.us

Konica Minolta Media Contact
Frank Tutalo
Lois Paul and Partners
+1 781.782.5761
ftutalo@lpp.com

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Konica Minolta is a trademark of Konica Minolta Holdings, Inc.  All other trademarks mentioned in this document are the property of their respective owners.