Joan has spent over 20 years managing digital marketing programs generating positive ROI for companies such as AT&T Business Solutions, Vodafone Americas and now Konica Minolta Business Solutions. Joan was part of the core team that led the launch of the AT&T ForHealth practice in 2010 and numerous national ad campaigns exceeding 20M in media. She has concepted and executed multiple events, panel discussions and messaging strategies. Joan’s role at Konica Minolta entails leading digital campaigns and content strategy in support of Konica Minolta’s IT services solutions. In her spare time, she is an adjunct professor teaching Masters Level integrated marketing course work at New York University’s School of Professional Studies. She is also an entrepreneur and co-owner of a boutique outfitter shop in her hometown of Milford, PA. She is an active member of Milford Presents, a Milford, PA local retailers committee. She holds B.S. in clinical nutrition from SUNY Oneonta and a Master’s Degree in Strategic Communications from Columbia University in New York City.