As VP of Digital Marketing, Heather oversees the team responsible for demand creation, campaign strategy and the creation of best-in-class marketing and communication digital technology capabilities. Prior to joining Konica Minolta, she led the B2B Channel Marketing Organization at Signify (formerly Philips Lighting), where she developed and implemented innovative and highly effective marketing strategies across a variety of vertical segments and complex go-to-market ecosystems. Heather holds a B.A. in Economics and Computer Science from St. Lawrence University, and an M.B.A. from the Ross Business School at the University of Michigan.